From cult K-Beauty favourites to everyday makeup heroes
Posted by Stephen Beath on 23rd May 2025
Top 10 Brands We Love at Kiss and Makeup —
And Their Best-Selling Must-Haves (That You Should Be Slightly Obsessed With)
If you’ve ever Googled “Kiss and Makeup products” or “what brands does Kiss and Makeup sell?” — first of all, thank you for that delightful bit of search engine optimisation juice. Secondly, you’ve landed in the right place.
Here at Kiss and Makeup, we’re on a mission to bring you premium beauty, skincare, and haircare without the bank-account betrayal. We’ve tested a lot (like, a lot) of products so you don’t have to — and we’ve whittled things down to 10 brands our customers can’t get enough of, featuring their #1 bestselling products.
And no, we didn’t just make this list so we could gush about snail cream again… although we will be gushing about snail cream again.
Let’s dive in.
1. Revlon
Hero Product: Colorstay Longwear Foundation
The longwear foundation that refuses to quit — kind of like us after our third coffee. It’s got a formula for Normal/Dry and Combination/Oily skin, infused with Hyaluronic Acid or Vitamin E depending on your skin type. Add water-, heat- and humidity-resistance and you’ve got one seriously committed base. Unlike our last situationship.
2. COSRX (K-Beauty Royalty)
Hero Product: Advanced Snail 92 All in One Cream
Yes, it contains snail secretion. No, it’s not gross — it’s glorious. This cult-favourite hydrates, soothes, and makes your skin feel like it’s just returned from a luxury retreat (without the awkward robe situation). One of our most reordered products for a reason.
3. Max Factor
Hero Product: Crème Puff Pressed Powder Compact
You know it. Your mum probably knows it. This compact has been setting faces and hearts since before setting spray was a thing. Great for touch-ups, flawless finishes, and pretending you totally didn’t just run for the bus.
4. L'Oréal Paris
Hero Product: Lash Paradise Mascara
We love drama — but only on our lashes. Lash Paradise gives you fluttery, full lashes that don’t flake halfway through the day. It’s washable, gentle, and perfect for sensitive eyes (and sensitive people, like us).
5. Anua (K-Beauty Favourite)
Hero Product: Niacinamide 10% + TXA 4% Serum
Dullness? Dark spots? Pores acting like they own the place? This glow-up-in-a-bottle tackles them all. Gentle enough for daily use, powerful enough to get compliments from strangers. And no, we’re not crying — it’s just brightening serum.
6. Maybelline
Hero Product: Instant Anti-Age Eraser Concealer
The tiny sponge with major skills. This cult classic takes on under-eye bags like it’s training for a title fight. Brightens, smooths, and distracts from the fact that you were definitely up too late doomscrolling again.
7. TIRTIR
Hero Product: Mask Fit Red Cushion
The cushion compact that’s breaking the internet (literally one sold every 4 seconds). It gives you full coverage with a glass-skin finish — so you can glow like you had 8 hours of sleep and a green juice, even if you had neither.
8. 12Reasons
Hero Product: Keratin Shampoo
We’d love to say our hair’s perfect all the time. But this shampoo has saved us from more than one bleached-and-regretful moment. Repairs damage, restores shine, and comes in a fancy pump bottle that looks good in the shower. (We notice these things.)
9. Fanola
Hero Product: No Yellow Shampoo 1000ml
The purple shampoo that delivers instant toning relief to blondes everywhere. If you’ve ever gasped at your reflection under fluorescent lighting — this is your holy grail. It’s like an Instagram filter for your hair, but in liquid form.
10. SKIN 1004
Hero Product: Madagascar Centella Light Cleansing Oil
Gentle, effective, and removes makeup without leaving your face feeling like the Sahara. With Centella Asiatica to calm and hydrate, it’s the double-cleanse essential that actually makes us look forward to taking off our makeup. (Even the waterproof stuff.)
Final Word
Whether you're into K-Beauty, need a new foundation for work, or just want a shampoo that stops your hair looking like cornflakes, these are our top-rated brands and bestsellers — tested, loved, and slightly hoarded by our team.
Ready to try them? Explore the range of our best selling Beauty Brands. We ship across NZ, Afterpay’s on, and if nothing else — you’ll have a prettier bathroom shelf.